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Author: Braden Halterman

Braden Halterman has over 25 years of sales & marketing experience, with specific experience in luxury yachts, B2B, technical instrumentation, engineering services, and digital marketing. Want to talk about your sales & marketing challenges? Call direct at 703-254-6818.
3 Ways Sharpspring Helps Small Small Businesses
November 17, 2017 by Braden Halterman No comment(s) Uncategorized
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3 Ways Sharpspring Helps Small Small Businesses

Marketing automation helps businesses grow. But if you work for a small company, it’s tough to compete with the larger companies and their enormous marketing budgets. With the high cost of hiring specialized marketing staff, and so little time in each day, small businesses have a challenge in competing with big brands and their presence in…

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Salespeople are Lazy
November 10, 2017 by Braden Halterman No comment(s) Uncategorized
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Salespeople are Lazy

I should know. I am one. I have sold many different products and services over the years, mostly B2B and very technical.  Like most salespeople I know, I hate to prospect.  It wasn’t until the high of finishing out a good quarter had faded, and that empty pipeline was staring back at me from the…

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